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Metalpromo

We specialize in designing & producing custom metal promotional products

Brand Building

5 Compelling Reasons to Use Enamel Band Pins to Advertise Your Music

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Use Enamel Band Pins to Advertise
Whether you play in the garage or on a stage, enamel band pins will get people talking about your music. Click here to learn how else they can benefit you.

Did you know that the music industry was worth $26 billion in 2021?

Because of its magnitude, it is no surprise why so many people want to make it into this industry. However, with such high rewards, the world of music also comes with a lot of competition.

Today, artists everywhere are constantly looking for ways to get exposure and take their career in music to the next level. Although there are many ways to advertise music, artists today need to get creative. Luckily, if you’ve been looking for some inspiration on doing so, you’ve come to the right place.

Read on to learn why creating band pins is a fantastic way to advertise your music.

1. Band Pins Can Give You Exposure

Today, it is not enough to make good music– you also have to develop your brand to be recognizable. Because music enamel pins are such a cool item, your fans will be happy to wear them and will therefore create a lot of exposure for your band.

Your fans can wear your pins on their backpacks, jackets, hats, etc., and get your band’s name out there for all of their friends and family to see. Pins are often very eye-catching, so everyone who sees them will wonder what the design is all about and will likely look up your music! Therefore, developing a well-made collection of pins can be a great strategy to have your current fans become walking advertisements for your band.

enamel band pins

The more people who wear your pins, the more exposure your band will get. So, you can give them away for free during shows to reward your most loyal fans and include them in band giveaways to get as many people as possible to market your band!

2. You Can Sell Band Pins as Merch

Besides giving the pins out for free, you can also design them as part of your merchandise line and sell them to your fans. In fact, creating and selling branded merchandise is a strategy that has helped many musicians worldwide make some money using their brands.

Although there are many items that you can create for this strategy, pins make a fantastic merch item because they are very easy to buy in bulk and are also easy to ship to fans worldwide. Because they are a pretty small item, it is easy to carry hundreds of them from show to show. You can sell your band pins on the online shop of your website if you have one, or take them to gigs and sell them directly to your fans.

3. Band Pins are Completely Customizable

Enamel pins are a fantastic item for advertising your music, no matter what type of artist you are. Even if you are a soloist and not part of a band or group, pins can still work to take your music advertising to the next level. With enamel pins, there is no limit to your creativity; because they are fully customizable, you can create any design to bring your brand to life.

There are many ways to customize your pins so that they match your brand’s aesthetic; some ideas include:

  • Creating a design yourself
  • Using your band or artist logo
  • Creating a design based on one of your lyrics/songs
  • Creating a design with your album cover as inspiration
  • Commissioning an artist to design something for you

In addition, bringing your custom designs to life is very easy. At MetalPromo, you can turn your custom pin idea into a reality in just a few steps!

4. Band Pins are Collectible

It is believed that collecting pins started in Athens, Greece, in 1896!

Since then, lapel pins have been a very popular collector’s item. Today, many collectors look for vintage rock band pins. However, many love to collect pins made by current artists.

enamel band pins

Because of the collectability factor, pins are a fantastic thing to have as part of your branding strategy. People will love to get your band pins because there is always a chance that your music will blow up, and your pins will become a very sought-after item in the future.

Some artists also love to create limited-edition pins, as they can potentially become more valuable for collectors in the future.

5. Band Pins are Versatile

Lapel pins are a versatile item because everyone and anyone can wear them and rep your band. Unlike t-shirts and other merch items alike, enamel pins are something that people worldwide can enjoy, no matter their age, gender, aesthetic, etc.

Although they are dainty items, their versatility makes them a potent tool for advertising. Not everyone likes to wear band t-shirts, hats, backpacks, hoodies, etc. However, a pin can turn any item into an advertisement for your brand.

In addition, pins are also a versatile item because you can make as many designs as you want, and they will never become boring. Because of the collectability factor, pins are a merch item that you can design for every album and song you put out.

Design Your Band’s Enamel Pins Today!

As you now know, band pins are a fantastic way to advertise your band and your music. You can sell them, use them as prizes for giveaways, and gift them to your most loyal fans! The best part is that music pins are customizable, versatile, collectible, easy to sell, and can give you a lot of exposure.

So, why not start designing some pins to take your music to the next level? Get a quote today!

Top 6 Conference and Event Company Swag Trends in 2022

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In today’s world, it’s not enough to have a killer app and offer customers excellent service. You must find ways to stand out from the rest of the pack and become memorable for potential customers.

With so many businesses competing for attention and recognition, you need to find ways to make your brand unique. One way is by sending out branded swag at conferences and events or even creating your own event to market your services.

Proper branding is essential in any business, especially when launching an event or conference company. From websites and logos to branded clothing, company swag has become crucial in building brands easily recognizable by consumers.

In this blog post, we take an in-depth look at current trends in event management software (EMS), event technology hardware solutions, such as screens, video conferencing solutions, virtual reality (VR) headsets, and company swag trends in 2022.

We can customize lapel pins to match your company swag

Why is Company Swag Important?

Branded conference swag is a great way to promote your brand and make people stand out at events. This doesn’t just apply to business owners, either—anyone attending a conference can use these items to show their support for the brands they like!

Besides helping you to stand out at events, company swag can also help you to build your brand and make your company more memorable. If your logo appears on a high-quality tote bag or lapel pin, people will be able to recognize your brand whenever they see it in the future.

When you’re trying to build a new brand, getting lost in the shuffle can be easy.

1. Lapel Pins

Made from various materials, lapel pins can be used for events, conferences, sporting events, and more. They come in multiple colors and designs so that you can choose many styles.

Classic company logo pins design is the pinback button. These are budget-friendly and can be created with different colors, fabrics, and designs.

Lapel Pins make great branded swag

Another popular lapel pin is the clutch or locking pin designed to stay on your clothing. These lapel pins are great for more significant events to ensure your pin stays in place.

A lapel pin is an excellent tool to make a statement.

2. Tote Bags

Tote bags are another classic piece of swag. They can be used for everything from grocery shopping to taking books back and forth to school.

They come in a wide variety of styles and sizes, so you have the option of using them for different types of events. Tote bags are a great way to show off your brand and help customers keep their groceries fresh and their books clean and safe.

If you plan to give out tote bags at an event, make sure you have your brand name and logo visible so people can see them. Tote bags are excellent for various events, including conferences, fundraisers, and trade shows.

They’re practical and can be used again and again.

3. New Tech Items

New technology is changing the face of event marketing and company swag trends in 2022. With new innovations and inventions hitting the market, many new tech items can be used as promotional items.

Here are a few examples of new technology items that can be used for swag.

Virtual reality headsets: Virtual reality headsets are a great way to get customers to experience your brand in a new and unique way.

They can be used to offer company tours, walkthroughs of your products, movie trailers, and more.

Augmented reality: Augmented reality can be used for a wide range of events, including conferences and product launches.

You can use augmented reality to give customers a unique and engaging experience that helps them to better understand your brand.

Artificial intelligence: Artificial intelligence speakers can be used to play messages, give updates, and more.

They are a great way to keep your customers informed and engaged with your brand.

Internet of Things: The Internet of Things can be used to create a unique and engaging experience for customers at events.

You can create games, offer prizes, and use IoT devices.

4. Drinkware

These can help serve water, coffee, or even alcohol at events. This can be especially useful if you’re hosting an event that lasts a few hours.

There are many drinkware options, from mugs to tumblers and more. You can choose different drinkware types depending on the event you’re hosting.

For example, you may want to choose paper cups if you’re hosting a significant event that will last a couple of hours.

If you’re hosting a short event where guests will leave shortly after, you may want to select plastic logo-branded cups.

5. Wellness Products

Wellness products, such as fitness trackers, nutrition supplements, and more, are great for event swag. They are also something that many attendees will use in their daily lives, making them an excellent marketing tool.

There are many wellness products you can hand out at events, including vitamins, fitness trackers, nutrition supplements, health bars, and more.

You can also choose to hand out wearable devices, such as health and fitness trackers, that can be useful for people in their daily lives.

6. Company-Branded Apparel

From conferences to trade shows, there is a wide range of apparel items that you can choose from. You can choose many types of apparel items to create custom company swag.

You can choose from shirts, jackets, bags, and more. You can also choose to create custom apparel with your company’s logo and name.

Company Swag Trends to Take Your Business to the Next Level

As you can see, there are many options for company swag. From augmented reality tech items to lapel pins, there are tons of company swag you can try out.

Speaking of lapel pins are you searching for a company that can help bring your company swag ideas to life? Stop what you’re doing and get a price quote from Metal Promo before your next event.

5 Ways to Increase Brand Recognition With Business Cards

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Brand recognition is an important step to increasing your customer base and beating out your competitors. Here’s how business card design can give you an edge.

Are you looking for ways to make your business cards stand out in an entrepreneur’s collection? Do you want to find ways of making your brand pop in the eyes of your target market? If so, then you need to learn all that you can about how business cards can increase your brand recognition.

Brand recognition, also known as “brand recall”, can help you separate yourself from the pack. Your target buyers will have your face and logo imprinted in their memory forever.

See below for an in-depth guide on how business cards can help you boost your brand’s recall power with your clients.

1. Infuses Online and Offline Marketing

The old-school sales philosophy harps on using in-person (AKA “offline”) marketing tactics to put a face to the name for your clients. The new school sales philosophy preaches using the digital marketplace to establish your brand’s online presence.

Here’s the question that we’re asking: Why can’t you use both? Why can’t one be used to feed off o the other?

Gone are the days where you have to pick a side on the online marketing vs offline marketing debate. These days, it’s the all-encompassing, hybrid brands that take the cake.

When it comes to brand recognition, the primary goal is to have clients feel like your logo is at every turn. Every social media platform they use, every billboard they walk past, etc.

Business cards can be a tremendous way to infuse both. You can have your logo featured on one side of the card, then use the other side to give clients your:

  • Email address
  • Instagram account
  • Twitter handle
  • Facebook page
  • LinkedIn profile

The list goes on and on! You can establish yourself with a simple business card design. It has all of the information they need (brand logo and contact info) and none of the information that they don’t need.

Increase Brand Recognition With Business Cards

2. Establishes Your Brand Identity

For those of you that have been researching how to boost your company’s brand recall, you’ve probably come across one term a lot: brand identity.

But what is a brand identity? It’s essentially any visual element that your company uses to establish its brand. This is a key aspect of establishing brand recognition. In fact, without a strong brand identity, you can’t possibly hope to build brand recall.

Don’t believe us? Let’s put it to the test. When you read the words “John Deere” what immediately comes to your mind? We’re willing to bet that you immediately envisioned the green and yellow deer logo before you envisioned their tractors (the product they sell). Still think brand identity isn’t important?

So what key aspects should you focus on? There are four primary factors that you should emphasize on to build your brand identity: your logo, your tagline, your font, and your color(s).

It all has to collaborate. Once it does, you’ve got yourself a dynamite brand to start pushing to your clients.

We would recommend that you put a significant amount of thought into the colors you use especially. As color psychology teaches us, different colors will convey different emotions and feelings to your customers. Learn what those feelings and emotions are, then use that to your advantage.

Once you have that brand identity established, you can feature it on your business card. Your target market will immediately associate with the branding the moment they lay eyes on it.

3. Separate Yourself from the Pack

When you think of business cards, you’re probably envisioning your logo placed on a small paper card, as most business cards are… but what if we told you there were other options?

You can create carbon fiber business cards to give your brand a look and feel that resonates with your customers differently.

Your brand will instantly gain stronger brand recall, as they’ll remember you as the company with the carbon fiber business card. You can build momentum from there!

Increase Brand Recognition With Business Cards

4. Gives it a Personal Touch

If you’re looking to differentiate yourself even further, then consider making a bottle opener business card. This will ensure that your clients hold on to your business card for years to come.

It can also shine your brand in a more personable light. People will see your brand as one that encourages clients to enjoy life, which—depending on your industry—might make your company more intriguing than others in your niche.

These days, customers want to work with businesses that have a human feel to them. If you stick to a “by the books” brand, people won’t feel like they can trust you.

5. Ties Your Brand Together

Envision a spider web. At the end of each branch of that web is different marketing tools in your marketing plan, such as your Twitter account, Facebook account, website URL, etc.

Then, smack-dab in the middle of that web, is your business card. Why? Because it connects all of the different marketing outlets.

As soon as a customer comes in possession of your business card, they can connect with your brand however they so choose. This will help your brand connect with them and build more brand recall when they come across it on their preferred social media platform.

Build Brand Recognition With Your Business Cards

Now that you have seen all of the different ways that business cards can help you build brand recognition, be sure to use this information to your advantage.

Interested in learning more about how to design and make your own metal business cards? We can help! For more inquiries, give us a call at 1-877-312-9794 or click on the chat icon we have on our website and we will be happy to assist you further.

DESIGNS, EXAMPLES, SAMPLES AND PRODUCTS PREVIOUSLY MANUFACTURED BY METALPROMO.COM, ITS SUBSIDIARIES AND/OR THEIR RESPECTIVE AFFILIATES (COLLECTIVELY, “THE COMPANIES”) OR AS SHOWN ON OUR WEBSITE ARE FOR ILLUSTRATIVE PURPOSES ONLY AND ARE NOT FOR SALE. All products on our website are custom made and any visual depictions are for illustrative purposes only and cannot be purchased. By submitting designs to our website, the submitting party warrants that he, she or it has the legal right to reproduce or use any logos or other images associated with its order. All trademarks, images, symbols, logos, trademarks and slogans depicted are registered trademarks of their respective owners, as applicable. The appearance of and person or entity’s information, name, logo or mark does not imply or constitute endorsement, ownership or license or use. Any mark referenced on this site is the property of the individual trademark owner. Disclaimer of Trademarks and/or Copyright: The Companies assume no liability for determining legal title to any trademark, copyright or other intellectual property.